Virgin Holidays: Bringing holidays to life with their latest retail innovation
Selling an experience has always been more challenging than selling a product. With an experience, there is nothing to hold and feel, no way to try before you buy. But Virgin Holidays, with the help of design experience company, YourStudio, is reinventing the way that holidays are sold on the high street with a retail innovation. This productive partnership has created a fully immersive retail experience for consumers to offer a comprehensive and exciting try before you buy experience for [...]