How AI will change the retail experience

2017-01-18T15:10:00+00:00 12th January 2017|Future of retail, Online Shopping, Retail News, Unfaithful Consumer|

The rise of the Artificial Intelligence (AI) is happening right now at a retailer near you Consumer habits have changed dramatically in the last decade. Bricks-and-mortar and online retailers have undergone profound transformations and will continue to evolve thanks to innovations pulled straight out of sci-fi novels. Machine learning, neural nets and AI are becoming buzzwords in the industry as they help simplify the shopping experience whilst increasing efficiency and reducing costs for retailers. A window into consumers’ minds Today’s [...]

Service is most likely factor to cause customer defection

2016-11-30T16:45:00+00:00 29th November 2016|Ecommerce, Omnichannel, Unfaithful Consumer|

In the last few years, UK retailers have invested money, time and energy to respond to the changing needs and wants of consumers. But despite their efforts, almost 75% of consumers are dissatisfied with some aspect of the shopping experience, according to Webloyalty’s latest report, The Unfaithful Consumer. It seems that in their quest to multiply channels and touch-points, many retailers have forgotten the most important aspect of all: good customer service. […]

Time for UK retailers to rethink where they spend their ad budget

2016-12-12T15:54:52+00:00 24th October 2016|Unfaithful Consumer|

When asked what tools they use to make purchase decisions, UK consumers put online research (57%), word of mouth from friends (56%) and personal experience (51%) at the very top of the list, according to Webloyalty’s report, The Unfaithful Consumer. So why are retailers still spending 50% of their marketing budget, which reached £15.8 billion in 2015, on television, print, outdoor, radio and cinema advertisements? […]

Focusing on non-retail activities can bolster revenues

2016-10-24T11:26:45+00:00 23rd August 2016|Unfaithful Consumer|

UK retailers put a lot of time and effort developing and investing in their core business. But nowadays, consumers spend a growing portion of their disposable income on non-shopping activities such as eating out and other leisure pursuits. In such a climate, retailers who dare to branch out into non-traditional areas and leverage their existing relationship with consumers can win big. That’s one of the key findings in Webloyalty’s most recent report, The Unfaithful Consumer. […]

Don’t count physical retail destinations out just yet

2016-08-09T11:14:51+00:00 9th August 2016|Unfaithful Consumer|

In recent years, UK retailers have worked hard to offer consumers a broader variety of channels and touchpoints to accommodate their shopping needs. But what impact has this had on bricks-and-mortar shops? Are they still relevant in the age of ecommerce? […]

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